"The things that I enjoy doing and the things that I am good at"

Katya Veleva is the Founding Director of Blush Cloud. They is a leadership coach and accredited DISC assessor and she is passionate about diversity and inclusion. Their work is dedicated to empowering individuals and organisations to find the methods, techniques and the language that brings them together in a way that everyone can be their best self at work.

Katya has a background in architecture and digital construction. Their experience with healthcare design and building information modelling eventually brought out a passion for people and shaped their innate instinct for communication into an effective and poignant tool for collaboration. Katya has supported world-renowned organisations, such as Grimshaw Architects (with over 250 awards for their work) and Alisson Brooks Architects (the only British architect to have won all three of the UK’s most prestigious awards for architecture) in their endeavours to adopt digital technologies in their design. Faced with training highly skilled professionals in new tools, Katya developed a delicate, yet stimulating approach to drive anyone, regardless of their seniority to improvement and innovation in their work in a joyful and positive spirit. Within their work for promoting digital adoption and diversity in the construction industry, Katya has shared her experience with numerous audiences in the UK and abroad. Their ability to break down complex concepts and find connections relevant to the listener has proven to truly make an impact.

Following years of volunteer involvement in various social initiatives, in the midst of the Pandemic of 2020 and global social justice unrest, Katya discovered coaching and coaching cultures and that reminded them very much of social justice organising and indigenous governing and Katya knew that they needed to turn away from the buildings - the context, to the contents - people. For more on Katya’s experience qualifications and activities, please have a look at her LinkedIn Activity.